Barolo & Barbaresco World Opening 2024: Press & Trade

Join us in New York City at this year's edition of Barolo & Barbaresco World Opening (BBWO) on March 20th, 2024 at Center 415.

Hosted by The Consorzio di Tutela Barolo Barbaresco Alba Langhe e Dogliani, Barolo & Barbaresco World Opening - BBWO - is a unique occasion to learn more about the two iconic red wines of the UNESCO World Heritage Site listed Langhe region, as well as the most distinctive and noble grape variety of this region, Nebbiolo  In addition to acclaimed Barolo DOCG and Barbaresco DOCG selections, this event features the latest releases of the highly renowned Langhe wines from nearly 200 producers.



Barolo & Barbaresco wines are some of the most sought after fine wines around the world and are produced from 100% Nebbiolo grapes. Age-worthy and complex, they reflect the micro-nuances of a multifaceted and complex terroir and are proud ambassadors of a long history of production in Piedmont. Through a series of tasting and educational opportunities, the Consorzio di Tutela Barolo Barbaresco Alba Langhe e Dogliani intends to build excitement over these acclaimed appellations in the United States market.  BBWO will include a dedicated walk-around tasting, Nebbiolo-focused seminars, as well as unique opportunities for press, and trade to delve deeper into the world of the King and the Queen wines of the Langhe region

Please see the schedule of events below, we look forward to seeing you there!

10:00am  - 5:00pm: Trade & Media Walk-around-tasting
2:00pm - 3:00pm: “Nebbiolo, An Icon” Seminar held by Dr. Anna Schneider 
3:30pm - 4:30pm: “Nebbiolo, An Icon” Seminar held by Dr. Anna Schneider 
6:30pm - 9:30pm Consumer Tasting

Dr. Anna Schneider's seminar explores Nebbiolo's history and diversity beyond its iconic Barolo & Barbaresco association.

*This registration page is open to industry trade and press only; business cards and corresponding credentials will be required to enter. We reserve the right to deny admission.